Category Archives: Opinion

Our Gutenberg

STEVE JOBS: He Was Our Gutenberg (or Alexander…?)

With Steve Jobs, we’ve lost the Gutenberg of our age. He has shaped the surfaces and interfaces that in turn shape our expectations and habits vis a vis the medium that McLuhan just called the electric one: the networked computer

Our Gutenberg

STEVE JOBS: He Was Our Gutenberg (or Alexander…?)

With Steve Jobs, we’ve lost the Gutenberg of our age. He has shaped the surfaces and interfaces that in turn shape our expectations and habits vis a vis the medium that McLuhan just called the electric one: the networked computer

Media Literacy?

What is Media Literacy?

I’ve recently decided to volunteer on a media literacy work group in my daughters school. My daughter is eight, so we’re talking elementary level obviously. My main reason to join the group is to force myself to think about what

Media Literacy?

What is Media Literacy?

I’ve recently decided to volunteer on a media literacy work group in my daughters school. My daughter is eight, so we’re talking elementary level obviously. My main reason to join the group is to force myself to think about what

My self portrait with pencil

What starts me blogging more

I haven’t been blogging very frequently in the past, and only longer pieces which were mostly written in a local software. One of the reasons for that was my discomfort with the WordPress editor, particularly the pains of linking and

My self portrait with pencil

What starts me blogging more

I haven’t been blogging very frequently in the past, and only longer pieces which were mostly written in a local software. One of the reasons for that was my discomfort with the WordPress editor, particularly the pains of linking and

Google hysteria in the German press

Are We Just Too Cynical for Google?

This was the week of Google in the German press. The “Spiegel” opened with a big title story on Monday, warning that Google knows more about us than we do. The story is actually highly recommendable as an overview of

Google hysteria in the German press

Are We Just Too Cynical for Google?

This was the week of Google in the German press. The “Spiegel” opened with a big title story on Monday, warning that Google knows more about us than we do. The story is actually highly recommendable as an overview of

tourism stimulation Mexico

Notice to Governments Worldwide: There’s a Black Hole in Your Tourism Stimulation Budgets

(Shortlink: http://wp.me/pbfMz-deLUz) When I look at all those ads promoting countries as touristic destinations I can only wonder whether treasury inspectors ever look at the stuff funded with hard earned taxpayers money. In posters, magazine ads, even TV spots they

tourism stimulation Mexico

Notice to Governments Worldwide: There’s a Black Hole in Your Tourism Stimulation Budgets

(Shortlink: http://wp.me/pbfMz-deLUz) When I look at all those ads promoting countries as touristic destinations I can only wonder whether treasury inspectors ever look at the stuff funded with hard earned taxpayers money. In posters, magazine ads, even TV spots they

When Companies Start Lying to their Customers

(Shortlink to this post: http://wp.me/pbfMz-deLTw) Imagine one of those great startups of the past. With a charismatic founder; a purpose; lots of passion; and a culture energized by being different from the old, big established incumbents. The company struck a

When Companies Start Lying to their Customers

(Shortlink to this post: http://wp.me/pbfMz-deLTw) Imagine one of those great startups of the past. With a charismatic founder; a purpose; lots of passion; and a culture energized by being different from the old, big established incumbents. The company struck a

Even More Reasons for a Deutsche Telekom Customer Service Campaign

After I criticized the Deutsche Telekom recently here for their new sustainability campaign because I felt a customer service campaign would be more in the interest of their patrons – and therefore of their brand -, I received a call

Even More Reasons for a Deutsche Telekom Customer Service Campaign

After I criticized the Deutsche Telekom recently here for their new sustainability campaign because I felt a customer service campaign would be more in the interest of their patrons – and therefore of their brand -, I received a call

To Hell with Flash!

Flash is the antithesis of all achievements of the web: transparency, dialogue, participation. A dinosaur of the internet-as-medium metaphor. And therefore, a dead man walking. The last proof I needed came with the new Deutsche Telekom sustainability campaign website (I

To Hell with Flash!

Flash is the antithesis of all achievements of the web: transparency, dialogue, participation. A dinosaur of the internet-as-medium metaphor. And therefore, a dead man walking. The last proof I needed came with the new Deutsche Telekom sustainability campaign website (I

David Weinberger: “Hire Execs who love your Product”

Weinberger, in extension of a post from Dave Weiner, argues that managers with a passion for the product will be better and more credible leaders than managers with a passion for process. In reality, the process obsessive type of managers

David Weinberger: “Hire Execs who love your Product”

Weinberger, in extension of a post from Dave Weiner, argues that managers with a passion for the product will be better and more credible leaders than managers with a passion for process. In reality, the process obsessive type of managers

The Case for Brand Socialism

The term seems to go back to Reg Lascaris, founding partner of TBWA\Hunt\Lascaris\SouthAfrica. However, since the link to his original 2006 blog post is no longer active, I can only tell by second-hand quotes from Dave Duarte and Mike Davison

The Case for Brand Socialism

The term seems to go back to Reg Lascaris, founding partner of TBWA\Hunt\Lascaris\SouthAfrica. However, since the link to his original 2006 blog post is no longer active, I can only tell by second-hand quotes from Dave Duarte and Mike Davison